Project Description

Having successfully organised and managed Miele stands at Grand Designs, ExCel and the CIH Show at the NEC, TMB Events was delighted to add Miele’s Trade Show to their portfolio. Over 500 Miele dealers attended the Trade Show which was held over a two week period at Miele’s Experience Centre in Abingdon, Oxfordshire. The Trade Show saw the launch of their revolutionary and prestigious Generation 6000 products.

 

TMB’s Solution

Miele wanted to give their dealers something different to talk about so with a celebrity chef, a barista, a concoction of cocktails, beetroot flavoured popcorn and even a magician, we can safely say, we did just that!

The Outcome

With 93% of attendees confirming that they would attend another Miele Trade Show, we can definitely say that this event was a success!
We look forward to the next event.