Richard Gillingwater

Job title: Creative Director

Born in: Harrogate – but not the the posh bit.

Qualifications: Trained in Design, qualified in Marketing, yet I am a continual student of psychology. My passion is understanding how our emotions and thoughts drive our actions.

History: Education, Finance, Automotive, Retail, Science & Technology

Experience: I have spent most of my life as a brand and communication consultant building brands and advising clients on how to communicate and engage with multiple stakeholders through powerful emotional experiences.

Biggest challenge: Finding creative ways to bring the brand to life.

Tags: Brand, Communication, Employee engagement, pitch strategy and business development.

Something you didn’t know: I saved the Post Office brand name. When I was their brand consultant we trademarked their identity, something they had not previously done, which stopped them loosing their name.